With over 70,000 active users on ScubaEarth, this online community is only growing.
So how can you make the most of your ScubaEarth profile and attract additional customers looking to take their first breaths underwater?
Like other social media platforms, word of mouth is a strong way to accrue new customers and ScubaEarth provides a tailored marketing platform for this to occur.
Here are a couple of simple and easy options to start promoting your presence on ScubaEarth:
1. Add a ScubaEarth message to your emails
- Consider adding an email banner to your messages asking customers to join your ScubEarth Dive crew.
- Want to step it up a notch? Why not send out a targeted email to your database asking all of your previous and existing customers to join your dive crew? Did you know that we have a ScubaEarth email template available for your use? Download it from the PADI Pros Site, under the Toolbox > Marketing > Web & Email Marketing
2. Add a ‘Join our Dive Crew’ Web Banner to your website
You wouldn’t leave your social media links off your website, so don’t forget about ScubaEarth! It is another way for your customers to actively connect with you. Diver’s are looking for information on where you dive, how often and who with, and ScubaEarth is the perfect place for them to find all of this information.
3. Share your logged dives on your other social media platforms
Don’t forget to cross promote! Make sure you are capturing all of your potential customers by linking your ScubaEarth activity to your other social media platforms. Your Facebook followers also want to know about the dives you are logging, where they are and what you saw!
4. Sign up all your divers after they complete a course with you & have them affiliate with your store
What better opportunity to connect with your customers, than right after they complete a course with you? Have them sign-up for ScubaEarth on the spot and log their training dives, making sure to tag your Dive Shop in each new dive!
Log in to ScubaEarth today to start promoting your Dive Shop!