Archive | April, 2017

PADI Freediver Instructor Trainer Course

13 Apr

PADI is pleased to announce its PADI Freediver Instructor Trainer Course, scheduled from 29 May 2017 – 2 June 2017 in Cebu, Philippines.

The course will help current PADI Master Freediver Instructors transition to PADI Freediver Instructor Trainer, which involves broadening instructional and mentoring skills, plus expanding communication abilities.

To find out more about this exciting opportunity download the PADI Freediver Instructor Trainer Course Fact Sheet. This will give you an idea of the requirements and procedures involved and will help answer any logistical questions you may have.

For more information please contact your PADI Regional Manager or Regional Training Consultant.

PADI Business Academy Outbound Chinese Tourism – Cebu

12 Apr

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This year we are kicking off our first PADI Business Academy Outbound Chinese Tourism in Cebu, Philippines on Monday, 19 June 2017.

With more than one in ten international tourists worldwide from China, it’s no wonder people want to know more about how to engage with this emerging market. Last year alone there were over 120 million outward-bound journeys from China, of which around half were for leisure.

With the rapid growth of Chinese travelling overseas, ‘PADI Business Academy – Outbound Chinese Tourism’ is a fantastic opportunity for you to learn how to engage with the Chinese market and ignite growth in all operational aspects of your business.

What will be covered?

  • What the Chinese consumer is worth to your business
  • Elements of a successful website
  • Social media – Weibo, WeChat and video platforms such as Youku and Tencent Video
  • Managing your Social Media accounts
  • Referral programs and implementation
  • Chinese Instructor development opportunities
  • Marketing tools and Chinese services available to PADI Members

Register Now

BONUS – Early Bird Offer

Register your place before Monday, 8 May to receive AUD$20 off the cost of your registration. Plus, with every third paid attendee, you will receive a fourth free. So get in early and register your spot today.
The number of attendees is limited to ensure that the PADI Business Academy staff can really focus on you. Register today to make sure you don’t miss out.

 

PADI Instructor Examinations for March, 2017

10 Apr

Congratulations to the many new PADI Instructors who completed their PADI Instructor Examinations in March, 2017!

1 – 3 | Gili Islands, Indonesia

2 – 3 | Bangkok, Thailand

4 – 6 | Bali, Indonesia

7 – 9 | Havelock Island, Andamans India

10 – 12 | Kenting, Taiwan

12 – 14 | Koh Chang, Thailand

15 – 17 | Koh Lanta, Thailand

15 – 17 | Pattaya, Thailand

17 – 19 | Dumaguete, Philippines

18 – 20 | Phuket, Thailand

18 – 20 | Sydney, Australia

20 – 22 | Cebu, Philippines

21 – 23 | Koh Tao, Thailand

25 – 27 | Phu Quoc, Vietnam

31 – 2 April | Nha Trang, Vietnam

Family Travel is Good Business

10 Apr

Written by John Kinsella.

Provide the experience and your business will thrive.

According to a survey conducted by the prestigious McKinsey Global Institute research firm, more than 70 percent of PADI® Divers are married and nearly half have kids. That’s a serious number of families, and speaking as a family man I can assure you there is nothing these families like more than to have fun with their kids. Ask almost any family diver and you’ll find that one thing they really love to do with their kids is travel and (again from the McKinsey survey), with a median income of $100,000 to $150,000 US, PADI Divers have the resources to make it happen.

The length to which some of these dive families will go is extraordinary. Take PADI Diver Rainer Jenss and his family as an example. When his sons were eight and 11, he and his wife sold their house, put their careers on hold, took the kids out of school and went on a world tour visiting 29 countries. On their return, Jenss was asked to speak about the family’s experience at a travel expo, where PADI Master Scuba Diver Trainer Margo Peyton pointed out that kids as young as 10 could become certified divers.

You could almost hear the screech of brakes as Jenss stopped in his tracks, grabbed his wife and kids and hopped on a plane to Palau. I could go on, but why not take a few minutes and see for yourself? Here’s an excellent motivational video about the Jenss’s story.

While you’re at it, it would be a mistake not to take a look at the story of aforementioned PADI AmbassaDiver Margo Peyton. Peyton is the founder and president of Kids Sea Camp and, as you’ll agree after you’ve had a chance to watch the video, saying she’s passionate about kids, diving and travel is putting it mildly. “I feel like diving and travel is a natural educational process for children,” she says. “Traveling around the world and scuba diving with my kids, being able to show them other cultures, other destinations, marine life and oceans, has given them independence, made them worldly and confident.” Through Kids Sea Camp and Family Dive Adventures, Peyton provides places where families can go and dive together, “Giving them a week that they’ll remember forever.”

That’s really what it’s all about: the experience. Fortunately, this is one area in which PADI Dive Centres and Resorts are perfectly positioned. Statistics and stories like these make it clear that if your dive business isn’t catering to traveling families, it’s missing out on a major chunk of potential business.

PADI Business Academy Bali

7 Apr

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Join us on the 6th and 7th of June 2017 in Bali for the PADI Business Academy.

PADI’s Business Academies run over two days and aim to highlight the importance of understanding and evolving your business model to meet the needs of today’s customers.

2017 Presentation Topics

Over the 2 days, attendees can expect to gain further knowledge on the following topics:

  • Website
  • Sales and Customer Service
  • Database Mining
  • Integrating Digital Products and OLPC 2.0
  • Social Media
  • Business Management
  • Online Advertising
  • Upcoming Training Opportunities

Sheridan Hatcher, PADI Marketing Executive, maintains that a key feature of the Asia Pacific Business Academies will be the strong focus on the ongoing PADI staff follow-ups and close working relationships with attendees, not only during the Academy but also beyond.

“We will aim to help attendees achieve their business goals that they set over the course of the program. These goals are chosen by attendees from the topics and business opportunities discussed over the two days,” she says.

The number of attendees is limited to ensure that the PADI Business Academy staff can really focus on you. Register today to make sure you don’t miss out.

Register Now!

 

Join PADI at the Malaysian International Dive Expo 2017

4 Apr

Come visit the PADI Booth at the Malaysia International Dive Expo (MIDE) from Friday 12th until Sunday 14th May 2017 at the Putra World Trade Centre in Kuala Lumpur, Malaysia.

Now in its 12th year, MIDE is a must-visit exhibition with a purpose to expand the dive market inside and outside Malaysia. It is an important meeting place and networking hub for dive businesses, consumers and industry players.
MIDE 2017 has moved to a larger hall to showcase more than 2000 exhibitors over a space of 12,000sqm, with an average minimum of 10,000 visitors.

Together with the Asia Dive Conference (ADCON), MIDE is a one stop shop for those interested and involved in the dive industry to come together for business opportunities, dive education, diving technology innovation and to broaden the scope and popularity of recreational scuba diving.

Many PADI Dive Centres & Resorts will be exhibiting alongside PADI at TDEX with promotions and exciting competitions on offer. PADI will also have a fantastic virtual reality dive experience you must come and try! For more information, contact your PADI Regional Manager.

You can view the full list of Dive Shows & Events PADI is exhibiting at in 2017 here.

Join PADI at the Thailand Dive Expo 2017

4 Apr

TDEX 2016 - Logo 250x250pxCome and visit the PADI booth at the Thailand Dive Expo (TDEX) from Thursday 11th to Sunday the 14th of May 2017 at Queen Sirikit National Convention Center in Bangkok.

Held in conjunction with the annual Thailand Golf Expo, TDEX has established itself as an important marketplace for divers, equipment manufacturers, training providers and dive resorts to meet and network. TDEX organisers aim to promote and support the diving industry, promote Thailand as a tourism hub of Asia and to promote dive and adventure destinations both inside and outside Thailand.

Many PADI Dive Centres & Resorts will be exhibiting alongside PADI at TDEX with promotions and exciting competitions on offer. PADI will also have a fantastic virtual reality dive experience you must come and try! In addition, PADI will be hosting a Member Forum at the expo. For more information, contact your PADI Regional Manager.

You can view the full list of dive expos PADI will be exhibiting at in 2017 here.