PADI Specialty of the Quarter- Underwater Navigation & Equipment Specialist

PADI Specialty Diver courses offer the perfect opportunity to expand the knowledge of your students, to better understand their interests as divers and to make sure they come back to complete more courses in the future!

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The PADI Specialty of the Quarter campaign was launched in 2018, to focus on the promotion of various PADI Specialty Diver courses each quarter. Not only does this campaign help to grow the interest of continuing your students education, but it also aims to increase the sales of your PADI Specialty Diver courses and student materials. This quarter we are focusing on promoting the PADI Underwater Navigator and PADI Equipment Specialist specialty courses!

PADI Underwater Navigator Specialty Course

Many divers rely on more experienced divers to help them navigate under the water. However, what if these divers knew that they could complete the PADI Underwater Navigator specialty course and learn not only how to navigate underwater with a compass, but how to estimate distance underwater, how to mark or relocate a submerged object or position from the surface or how to create an underwater map? These divers would then not only feel more confident under the water, but they could also one day become the underwater guide that they used to rely on.

PADI Equipment Specialist Specialty Course

How many times have your students asked you about their missing o-ring or broken fin strap before getting in the water? Scuba Diving is an equipment intensive sport, so it is important that each diver understands not only how to use their equipment, but how it can also be repaired or adjusted. By completing the PADI Equipment Specialist specialty course, students will learn routine care, maintenance procedures, equipment storage recommendations, how to overcome equipment problems along with equipment configuration suggestions. Not only will this specialty better prepare divers to take care of their dive gear, but it will also improve their performance in the water as they become more comfortable with their own equipment.

Resources and Tools

To help you promote the PADI ‘Specialty of the Quarter campaign’ you can download our free digital marketing materials including web banners, headers, and more. Our marketing materials are available in English, Korean, Traditional and Simplified Chinese.

To download our free marketing materials Click Here.

Further information

For further information please contact your PADI Regional Manager or the PADI Asia Pacific marketing team on marketing@padi.com.au.

To see the full PADI Specialty of the Quarter 2018 schedule please Click Here.

 

PADI Specialty of the Quarter – Quarter 3 (July-September 2018)

Specialty of the Quarter Q3

Make sure you are leveraging this popular continuing education campaign for Quarter 3, 2018.

This campaign and accompanying marketing tools will help you to grow the interest in continuing education. PADI Specialty courses offer the perfect opportunity to widen the knowledge of your students, better understand their interests as divers, and make sure they come back to do more courses. You can also tie this in with the free PADI MSD Application available in the Asia Pacific region.

Each quarter there will be two PADI Specialty courses. This will provide flexibility to promote both or select the one which best suits your dive shop while still being a focused campaign. PADI Asia Pacific will also be promoting these specialty courses throughout the quarter to consumers.

Quarter 3, 2018

  • PADI Underwater Navigator Specialty course
  • PADI Equipment Specialist Specialty course

You can also start planning for Q4 which will feature the PADI Digital Underwater Photographer Specialty course and the PADI Wreck Diver Specialty course.

Q3 Resources & Tools:

To help you promote the PADI Specialty of the Quarter you can download free digital marketing materials in English, Korean, Traditional and Simplified Chinese which includes web banners, headers, and more.

DOWNLOAD MARKETING TOOLS

Questions?

Contact your PADI Regional Manager, Regional Training Consultant or the PADI Asia Pacific marketing team on marketing@padi.com.au.

You’re Invited to the PADI TecRec Instructor & Instructor Trainer Update Webinar

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Stay up to date with the latest material and standard changes by attending the PADI TecRec Instructor and Instructor Trainer Update this coming Monday 16th July, 2018.

Hosted by Technical Diving Consultants Junya Kato and Don McFadden, the webinar will cover not only the latest updates, but new option for link Tec 40, 45 and 50 Diver courses.

Date: Monday 16th July, 2018

Time: 6:00 PM – 7:00 PM

Please register your attendance here. 

Register Now for our Free PADI Training Bulletin Live Webinars

Please join us for one of these live, interactive presentations of the PADI Training Bulletin, Fourth Quarter 2017 Edition. During these FREE presentations you will have explained the latest standard changes, plus you can test your knowledge with a series of fun and interactive poll questions.

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Training Bulletin LIVE- 3Q18 English 

Tuesday 17th July 2018, 6pm AEST (UTC+11)

Training Bulletin LIVE- 3Q18 Korean

Thursday 26th July 2018, 2pm KST (UTC+9)

Training Bulletin LIVE- 3Q18 Chinese

Tuesday 24th July 2018, 6pm CST (UTC+8)

What do you need to do before the event?

First of all make sure you are registered by clicking the relevant link above. The above listed starting times are in the presenters’ local time zones – to ensure you don’t miss out, please verify the equivalent in your own time zone.

On the day all you will need is a computer/tablet or notebook connected to the internet and a set of speakers or headphones to listen in. Login early to ensure your system is functioning properly.

For more information about using the GoToMeeting software reference the GoToMeeting Attendee Quick Reference Guide (PDF).

You can download the latest PADI Training Bulletin by logging into the PADI Pros’ Site and then clicking on ‘Training Essentials’ and ‘Training Bulletins’. It is useful to have a copy for your immediate reference when you are listening to webinar. Under this heading you will also find recordings on previous webinars and registration links to future events.

Seminar Credits

If you sign up and attend this webinar plus another two PADI Asia Pacific LIVE webinars within a 12-month period, you will receive one seminar credit, which can count towards a future PADI Master Instructor or Course Director Application. To receive a seminar credit for having attended three live webinars, or for having watched three recordings of webinars, please submit either the webinar confirmation email or write a brief synopsis about what was presented during the webinar then submit these documents together with your Master Instructor or Course Director Training Course application.

 

We look forward to seeing you online!

For more information please email training-sales@padi.com.au 

The PADI Master Scuba Diver Challenge is Back!

Increase your PADI Master Scuba Diver (MSD) certifications and you could win back the cost of your 2018 PADI Retail and Resort Association Membership, plus more! Join the PADI MSD Challenge today!

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The PADI MSD Challenge is an exciting contest being held from the 1st of July 2018 until the 31st of December 2018. If you are an eligible PADI Dive Center or Resort you will have the opportunity to increase your PADI Master Scuba Diver ratings by growing your continued education certifications between the two contest dates. You can also tie this in with a free PADI MSD Application, available in the Asia Pacific region.

How does the MSD Challenge work?

  • PADI will track your MSD ratings during 1st July 2018 and the 31st December 2018 vs the same calendar period in 2017.
  • The PADI Dive Shops with the biggest percentage increase in each category will win.
  • All eligible PADI Dive Shops are automatically entered into the competition and will compete in one of the two categories below:

Level 1: PADI Dive Centers with 0-4 MSD certifications during the comparison period (1st July-31st December 2017/2018)

Level 2: PADI Dive Centers with 5+ MSD certifications during the comparison period (1st July-31st December 2017/2018)

What are the prizes?

1st Place Winner in Level 1 & 2:
One free 2018 PADI Retailer & Resort Association Membership renewal*(refunded), gift packs with a PADI backpack, polo shirt, t-shirt, cap and water bottle. One AU$300 PADI Gear Voucher. Total Retail Value: AU$900 plus 2018 PADI Membership renewal fee* (AU$236.00-Au$1513.00, excluding GST, depending on Membership level).

2nd Place Winner in Level 1 & 2: Five PADI gift packs with PADI backpack, polo shirt, t-shirt, cap & water bottle. One AU$150 PADI Gear Voucher. Total Retail Value: AU $750.

Official Contest Rules

Please refer to the official contest rules here. 

Marketing Tools and Resources

To help you promote the PADI Master Scuba Diver rating to divers, you can download our free Master Scuba Diver Toolkits. This includes various print and digital marketing materials needed to promote your campaign- available in English, Korean, Traditional and Simplified Chinese.

Download the PADI MSD Challenge Marketing Toolkit’s Here

Hints:

  • See the PADI.com/msdchallenge page for inspiration on how to promote your own MSD Challenge campaign.
  • Unique selling point: A Master Scuba Diver rating places divers among an elite group in which fewer than 2% of divers ever join – This course is the black belt of diving!

Need More Information?

Read the full contest rules, speak to your PADI Regional Manager or contact the PADI Asia Pacific Marketing team on marketing@padi.com.au 

2018 PADI Women’s Dive Day Global Video Contest Rules

Eligibility: PADI’s Women’s Dive Day Global Video Contest (“Contest”) is open to PADI Individual Members worldwide who are 18 years of age or older, and to and PADI Dive Centers/Resorts worldwide (“Entrant”) who are hosting a PADI Women’s Dive Day 2018 event (“Event”). Individual Members include PADI Divemasters, Assistant Instructors, Open Water Scuba Instructors, Specialty Instructors, Master Scuba Diver Trainers, IDC Staff Instructors, Master Instructors, Course Directors, Freediver Instructors, Advanced Freediver Instructors, Master Freediver Instructors and Freediver Instructor Trainers. Entrants must be current Members in good standing with no open quality assurance issues. Employees, officers, directors and family members of employees of PADI Worldwide Corp. and all related and affiliated companies (collectively referred to as “PADI”), globally, are not eligible for the Contest. Contest is void in the Australian Capital Territory (ACT) of Australia and anywhere restricted or otherwise prohibited by law.

General Rules and Conditions: By entering the Contest, you agree to be bound by these Official Rules. The winning entries will be used in a video montage to promote PADI Women’s Dive Day 2019.

How to Enter: Entrants can submit video footage from the 2018 Women’s Dive Day Event hosted by PADI in July 2018 (“Contest Submission”). Entries can be submitted by email to: josh.shave@padi.com. Videos must be sent using a file sharing service such as We Transfer or Dropbox. Contest Submissions should contain underwater and/or topside video footage of Entrants showcasing their 2018 Women’s Dive Day event. Submission should include Entrant’s name, PADI Member Number and contact information.

All video file types will be accepted, however the following parameters are preferred:

  • Video Codec: 264
  • Frame rate: Preferably 29.97, but 24 and 25 are accepted as well.
  • Field Order: Progressive
  • Aspect: Square Pixels (1.0)
  • Size and bitrate:
    1280×720 for 720p  HD video, 5Mbs – 10Mbs bitrate
    1920×1080 for 1080p HD video, 10Mbs – 20Mbs bitrate
  • Sound codec:AAC
  • Sound sample rate: 48 kHz

Multiple entries will be accepted per Entrant. Entries may be submitted beginning 21 July 2018, 9:00am PST and all entries must be received by 21 August 2018, 11:59pm PST.

Contest Submission Judging Criteria: At the conclusion of the Contest Submission Period the judges (three PADI staff) will review all eligible entries received and select the Winners based on inspiration, quality of footage, originality and/or best overall depiction of the Event. Contest Submissions should be a video that showcases women in diving. All underwater environments are allowed (pool, freshwater, ocean). The primary objective is to promote women in diving and the PADI Women’s Dive Day 2019 event, but the footage can also show all participants in the 2018 event regardless of age or gender. PADI Safe Diving Practices and other recognized, conservative dive techniques and circumstances should be reflected in the footage. Footage that shows any touching or damaging of marine life will not be considered. Video should be under two minutes in length. High resolution photos (minimum 1000 pixels) and/or event description and quotes welcomed, but video must be submitted to be considered. Video submissions should be a minimum 1080p.

Entrants warrant that the Contest Submissions they submit to the Contest are their own videos and/or photos. Each entrant gives PADI and/or its designee the legal unlimited rights to use any Contest Submission Entrant submitted for this Contest, whether it is a winning entry or not, without photo and/or video credit. Entrant warrants that all information provided is accurate and that Entrant personally took the video and/or photo(s) submitted for this Contest or has written permission from the videographer/photographer to submit the video and/or photo(s) for this Contest, and that Entrant has the legal right to use any Entry submitted by Entrant for this Contest. PADI’s use of Entrant’s Contest Submission will not violate any third party rights. All Entrants agree to release, discharge, and hold harmless PADI and its affiliates, subsidiaries, advertising agencies, agents and their employees, officers, directors, and representatives from any claims, losses, and damages arising out of their participation in this Contest, any Contest-related activities, and the acceptance and use, or misuse of any prize awarded hereunder. By entering a  Contest Submission each entrant  hereby grants PADI the non-exclusive royalty-free irrevocable rights, in its sole discretion, to use, reproduce, copy, publish, display, distribute, perform, translate, sublicense, adapt, modify, create derivative works from and otherwise exploit the Contest Submission (in whole or in part) and to incorporate the Contest Submission in other works, in any and all markets and media, whether now known or hereafter developed, throughout the universe in perpetuity; these rights are granted to PADI whether or not the submission is a winning submission. Winner (“Winner”) will be required to sign and complete a Publicity Release & Affidavit of Eligibility and return it to PADI within 5 days of notification, otherwise the prize may be forfeited and awarded to an alternate Entrant. Winner gives PADI unlimited rights to use Winner’s name, picture, Contest Submission and likeness, globally, in advertising and publicity for this Contest, and for any other PADI use, without further compensation, where permitted by local law. Such use may include but is not limited to PADI YouTube Channel and related scuba YouTube Channels, Facebook, Twitter, Instagram, http://www.padi.com and press releases. No substitution of prize is permitted. PADI’s decision and selection of the Winners shall be final.

Contest Prize and Approximate Retail Value (ARV): There will be a total of six Contest winners. Each Winning Entrant will win the following prizes:

1-year 2019 PADI Membership renewal for Winning Entrant’s 2019 membership level (ARV varies based on membership level*)

*Note: The 2019 Member Renewal value is subject to the actual 2019 PADI Membership Renewal Fee for the relevant Member level once set for the 2019 Membership year.

All federal, state/provincial/territorial, and local taxes, fees and surcharges and taxes (whether foreign or domestic, and including income, sales, and import taxes) on prizes are the sole responsibility of the Winner.

Winner Selection: Winners will be chosen by 31 August 2018. Winners will be notified within 10 days of selection via the email address that they entered the Contest through. PADI is not responsible for lost or misdirected mail or email. PADI’s decision and selection of the Winner shall be final.

PADI or its affiliates may rescind any promotion found to contain errors, without liability, at PADI’s sole discretion.

This Contest shall be governed and construed in accordance with the laws of the State of California, United States of America, exclusive of its choice of laws principles. The California State courts of Orange County or the United States District Court for the Southern District of California shall have exclusive jurisdiction and venue over any dispute arising out of or relating to this Contest.

Chances of winning are dependent upon the number of entries received, and the opinion of judges regarding the judging criteria.

The New PADI Dive Shop Locator (Beta) is Live!


Getting people to learn scuba diving (and continue on after they’re certified) is a team effort, and PADI® is always looking for ways to make Members’ businesses stand out and shine. The Dive Shop Locator (DSL) was created more than a decade ago so new divers could find dive training they could trust.

With the newly redesigned and repackaged PADI.com, it was time for the DSL to get a refresh. As the new PADI DSL Beta is unveiled, PADI Members will see a host of exciting features – all with the goal of making sure their business keeps growing. Here’s a quick FAQ of what you can expect from the new PADI Dive Shop Locator.

What are the key features to the new DSL?

Check out the value and sheer number of these new features of the PADI DSL Beta.

  • Better User Experience – The user journey matches what users expect from a location-based search experience from sites like Yelp, TripAdvisor, and Google Maps. This includes cleaner page layouts and information hierarchy, intuitive task flows and visual consistency.
  • Enhanced Map View – Adjustments to the way search looks at geography has improved the look and feel of the visual indicator dive shop flags to clearly indicate the type of dive center shown on the map (g. a PADI 5 Star).
  • Improved Filtering – New filters use more descriptive terminology and intuitive filter groupings.
  • Faster Loading Speed/Performance – The new PADI DSL is a quicker experience regardless of whether your area has high or low bandwidth.
  • More Detailed Dive Shop Pages – Each dive shop has a unique URL and page. This will allow the pages to be “deeplinked,” which helps marketing teams and members share the URL via email and on websites, and allows pages to be indexed by search engines like Google.
  • Better Mobile Experience – The new DSL is a fully mobile friendly and responsive experience.
  • Improved Search – Users will have the ability to search by almost any (reasonable) dive-related phrase to locate a dive shop or location.
  • More Clearly Delineated Ads – Sponsored ads are displayed within the search results list and map, making them more visible to end-users.
  • Filter by Freediving Centers –  Individual dive shop pages and filter menu includes the ability to filter by freediving centres.
  • Visibility for PADI 5 Star – Search results show all shops but, list 5 Star Dive Centres and Resorts more prominently.

What is a “Beta” and how will this work?

The Dive Shop Locator is an important tool that divers find and connect with dive centers and resorts. To fully understand how any new design affects this process, the PADI team will make both the current and new design available to users and allow them to switch between each experience and leave feedback. For the next two to three months, the team will monitor interact with each, adjusting each design as needed and sharing the learnings.

How long will the DSL Beta run?

The DSL Beta will initially run for eight to 12 weeks, but will be flexible so that enough data can be collected to make the DSL the best it can be.